Humanity Cup : Fostering Change Through Design

In a remarkable collaboration, hone.pd has joined forces with Luan Murat and his dedicated team to bring to life an inspiring project: The Humanity Cup. Our approach involves crafting an elegant and purposeful design for a takeaway coffee cup, prioritizing an exceptional user experience by ensuring a non-slip grip and a satisfying tactile feel. This product, available for licensing, encompasses a 3D brand identity, and we've dedicated attention to creating a user-friendly guide for the blind on how to interact with the cup effectively.

From Concept to Reality

The journey commenced with hone.pd's involvement in the concept design phase of The Humanity Cup. Drawing on their expertise in product design, the team worked closely with Luan Murat to sculpt a cup that not only resonated with its mission but also catered to practical needs. The result? A cup that harmoniously balances simplicity and aesthetics, while being Barista-friendly and compatible with diverse coffee machines.

Precision in Design

Transitioning from concept to detailed design, hone.pd meticulously refined The Humanity Cup to ensure its functionality and accessibility were of the highest standards. The cup's ingenious design not only prioritizes ease of use and transportation but also showcases its commitment to inclusivity. Notably, a braille texture was incorporated into the cup, making it intuitively navigable for the visually impaired. This tactile feature empowers individuals to comfortably open and drink from the cup using one hand.

Prototyping and Iteration

The heart of any design process lies in prototyping and iteration, where the concept and detailed designs come to life in tangible form. Under the guidance of hone.pd, Luan Murat's team created highly functional prototypes of The Humanity Cup. Through rigorous testing and refinement, the cup evolved, ensuring it met the exacting standards required for a product that's both impactful and practical.

Looking Ahead

The Humanity Co team's aspirations for The Humanity Cup extend beyond its creation. hone.pd's involvement extended to product branding, weaving the cup's purpose-driven narrative into its visual identity. With a vision of funneling profits back into communities in need, they are now seeking partners to embark on the next phase of their manufacturing journey. This crucial step will enable them to make their philanthropic vision a sustainable reality. The Humanity Cup, standing as a symbol of empowerment and positive change, is now available for licensing, inviting partners to join in the noble cause.


In collaboration with hone.pd, The Humanity Cup exemplifies how innovative design, dedication to social impact, and the pursuit of meaningful change can converge to create a product that not only serves practical needs but also uplifts communities in a profound and lasting manner.

Concept Design

Detailed Design

Prototyping

Iteration

Product Branding